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Philips Logo, FCH Logo and Ricoh Logo

These brands achieved double digit growth by working with tag's truthology platform.

Sign up for our FREE truthology workshop and get on your way to achieving great results like these*

* free workshops offered to a limited number of qualified organizations


insight:

Chefs consider themselves artists in the kitchen and like to be creative with their recipes.

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strategy:

Respect their craft. They don’t need step by step instructions but rather want to be inspired. Bring Kraft recipes to life in a playful, inspirational manner versus blasé and instructional.

i. Play with your food!

ii. Turn the ordinary into extraordinary!

iii. Whip your menu into shape.

iv. A cheesy recipe video just wouldn't cut it.

v. We dressed up the recipe video. Lookin' sharp!


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